Celebrities and local ambassadors support CEO Rhea Tan in celebrating 14 bravely beauteful years of Beautederm
by GLEN P. SIBONGA
Sam Milby, Andrea Brillantes, and Maja Salvador led the celebrities and local ambassadors in celebrating Beautederm’s 14th anniversary in Angeles City, Pampanga.
The popular brand’s owner and CEO Rhea Tan expressed her gratitude to the stars who supported her.
With the theme Bravely Beautéful: 14 Years of Setting The Gold Standard, Tan recalled how she built her company. Beautéderm started as a small skincare brand in 2009. Today, Tan’s empire is one of the leading beauty and wellness brands.
“14 years ago, in 2009, I was just a simple 'tindera,' selling beauty products at my old house. Back then, I got a nudge and heard a little voice inside me say, 'Keep it up.' And yes I did,” Tan said in her speech.
She continued, “Much has changed over the years. Since I first took the plunge in 2009, the brand has grown so much. This brand is currently one of the leading beauty and wellness brands with branches all over the Philippines, and Southeast Asia, Canada, and New Zealand. The brand taps country’s celebrity A-listers as endorsers.”
The business magnate thanked her employees, staff, franchisees, distributors, resellers, family, friends, consumers, and celebrity endorsers. Some of the A-listers under Beautéderm are Piolo Pascual, Bea Alonzo, Marian Rivera, Carlo Aquino, and Darren Espanto.
Tan shared, “Over the past 14 years, these people have given Beautéderm the most precious beginning, taking Beautéderm from an unknown brand to a well-known giant, becoming a key player in the beauty and wellness industry in the Philippines.”
“I am so blessed and grateful. I also thank Maja, Sam, and Andrea for celebrating with us in Pampanga. We continue to make every Filipino beautiful inside and outside. We are a brand that goes beyond what you can see,” she ended.
Also spotted at the 14th anniversary celebration were Beautederm's celebrity ambassadors Ruru Madrid, EA Guzman, Jelai Andres, Buboy Villar, Kakai Bautista, Ysabel Ortega, Thia Thomalla, Sunshine Garcia, Alex Castro, Ryle Santiago, Alma Concepcion, Rochelle Barrameda, Jimwell Stevens, Thou Reyes, Boobay and Pepita Curtis. As well as BeauteHaus ambassadors JC Santos and wife Shyleena Herrera.
Ambassadors DJ JhaiHo and Patricia Tumulak hosted the program.
Also joining the celebration were Beautederm's local ambassadors like La Union Governor Rafy Ortega David, Jester Singson, Christienne Viloria, Joanna Ning Cordero, Voltaire Zalamea, Mich Viray, Marlon Tuazon, Mariah Santos, and more.
Beautéderm continues its mission to help people and shift lives. For more updates, visit Beautéderm on Facebook, Instagram, and TikTok.
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