Top executives Manny V. Pangilinan, Jane Basas graced the star-studded launch and mediacon of Cignal Play Microdrama

by GLEN P. SIBONGA CIGNAL PLAY has officially redefined Filipino storytelling with the launch of its latest digital innovation, Cignal Play Microdrama , offering emotionally-charged, under-five-minute vertical dramas designed for today’s fast-paced, mobile-first world. Unveiled through an immersive and engaging media conference held last July 16, the launch of Cignal Play Microdrama transported guests into the vivid world of vertical dramas. From LED screen panels displaying dynamic visuals and interactive touchscreens to life-sized story vignettes transforming the venue into a living, breathing universe of microdrama, guests were not just introduced to content – they lived it. Present during the event were TV5/Cignal Play/MQuest big boss Manuel "Manny" V. Pangilinan ; MQuest and Cignal President & CEO Jane J. Basas ; and Cignal Chief Revenue Officer Gerard Milan . Also present were the cast of the five Microdramas. More than just a format, Cignal Play Microdrama is the...